Creative Direction — Print | Web | Design
linqd. formerly Modern Marketing and Commerce
ActiMaris is a uniqe wound wash. Made from Croatian sea salt with activated ions, this special process promotes healing. They needed a brand and packaging to match the efficatious qaulities the product embodied. I utlitzed the molecular structure of salt as inspiration and the power of ocean waves. This motif pair beautifuly across mediums and lends itself nicely from packaging to digital design.
Meet our product
Design & craft
A change was needed, the branding was old and hasitly built by the brands affilliate in Germany. The packaging did not mesh with the logos and generally did nothing to indicate the efficacy of the product.
Brand
Developed to evoke the feeling of effervescence. Speaking to the origin of the ocean as well as utilize the hexagonal shape of a salt molecule, every choice reinforces and informs the power and efficacy of the cleanser.
Ephemera
Business cards, sell sheets, packaging, app designs, etc. were all built out to breathe life into a burgeoning brand.
Digital
In the digital era it's important for a brand to be flexible enough to translate from print to web applications.
Alts
Didn't make the cut but worth a look.
Selected Works
WinrevairVideo
VerquvoVideo
MerckVideo, Print
KCI Acelity BrochureMedical Education Brochure
RINVOQTradeshow Booth (AOR)
Quest Diagnostics Quick Reference GuideMedical Education Brochure
ActiMaris BrandingBranding
WinMock Website DesignBranding, Web Design
Olia BrandingBranding
Mirabito Energy ProductsTV Commercial
PfizerVideo, Motion Graphics
Well... not really. But "Email me!" doesn't have the same ring to it now does it? We can chat about fonts and proper kerning. But if that's not your thing then we can discuss that freelance project that you've been putting off. Contact me here.